Recently launched PamFax 2.0 had three key new features:

• Mac OSX compatible (in addition to Windows)
• Lower “per page” pricing by up to 40%, and
• Fax-In numbers in 27 countries

Signing up for a one year subscription to acquire a fax-in number is about a five minute process when you subscribe to PamFax Professional. What makes it possible to so easily obtain a “local” number in any of over one hundred cities in 27 countries? Short answer: Voxbone.

I first learned about Voxbone’s services when they were a major sponsor of eComm 2008 a year ago March. At the time CEO Rod Ullens told us how Voxbone was able to provision DID numbers in over 4000 cities in 47 countries worldwide at minimum cost. Last fall Voxbone launched their iNum service which creates “universal worldwide ‘local’ numbers” via the +883 country code. Customers for their basic DID services, who have been covered on Voice On The Web, include iSkoot, Calliflower, Mobivox,Truphone, OnState, Evoca and Voxeo.

When PamConsult CEO Dick Schiferli told me about their plans to add a receiving service to PamFax, they were looking for a way to easily provision and manage fax-in number subscriptions. At the time I introduced him to Voxbone’s Rod Ullens and the rest is history. But Voxbone does not simply provide fax-in numbers in 27 countries; according to a press release issued today:

Voxbone was uniquely equipped to bring several critical elements to Pamfax’s 2.0 offering:

• An inventory of direct-inward dial numbers (DIDs) in 4,000 cities and 47 countries, out of which 27 will initially be available to PamFax subscribers to use as their personal fax numbers;
• An IP interface to the telephone network that enables fax documents to be translated into TIFF or PDF data files;
• An API for the automated delivery of these faxes to any software or Web site.

In other words, Voxbone is equipped not simply to “make the connections” involved in receiving a fax but also to ensure that formatting and delivery automation is appropriately handled when receiving a fax via PamFax.

Bottom line: Through Voxbone, documents faxed to PamFax Fax-In customers are delivered as PDF files which can then be printed, sent as email attachments, archived or otherwise viewed and transferred at the recipient’s discretion.

Last day to register today for Regular Pricing; Late pricing applies for registrations after Feb.17, 2009. Enter “one touch” for a 20% discount.

Two weeks ago eComm 2009 organizer Lee Dryburgh observed that:

With the heavy backdrop of economic doom and gloom everywhere I’d been finding it ever more strange that virtually every company I was dealing with in relation to the 2009 conference, was reporting accelerating business let alone [as opposed to] flat or declining business.

Via a Skype multi-party call he held a virtual panel discussion involving:

• Jonathan Christensen (Skype)
• Irv Shaprio (IfByPhone)
• Rodrigue Ullens (Voxbone)
• Graham Brierton (Voicesage)on this topic.

When asked about today’s economy he repeatedly found eComm 2009’s sponsors saying “Oh no, we’re actually doing better, due to the downturn”. So he asked each of the panelists what their offering was doing such as to accelerate their business.

Graham Brierton (VoiceSage):

For example, we had a company that the key thing they wanted to do was bring in their debts cheaper and quicker, instead of reminding people to pay their bills.  Part of the paying the bill process was transferring them back into a call center to actually collect the money.  What we noticed when we analyzed the data was they were getting a hell of a lot of people that were wanting to pay between 3:55 p.m. and 4:05 p.m.  We still don’t know the reason why there is a peak at that point, but there is a peak at that point.

One of the issues that these guys had was that they couldn’t actually take all of those calls because they had a shift change at 4:00 p.m.  They were unaware that because they had a shift change there were a lot of people that wanted to engage in a process with them but they weren’t allowing it because of their internal business processes.  They actually changed that.  That came as a direct result of simply looking at the data generated from the interactions that their customers were having with us, and us trying to collect money from them.

Irv Shapiro (IfByPhone):

Batteries Plus is a franchise-based business in the United States and Canada that has hundreds of retail stores that sell only batteries.  If you need a battery for anything, you go into Batteries Plus or you go to their website and you can purchase a battery.

In many, many cases, people need a battery right away so they want to go to a store.  Batteries Plus was finding that they were fielding hundreds and hundreds of phone calls to stores asking for routine information such as “What are your hours of operation; which is the closest store to my address…?”  We automated that process for them.

In fact, they automated it themselves by going to our website, provisioning a toll-free number, putting in a IVR on the front end that asked a couple of very simple questions to determine whether the customer was looking for information about batteries.  In that case, the call was transferred to a central call center corporate.  Were they looking for the closest location, in which a geo-coded application automatically provided them with the closest location and driving information.  If they were looking for store hours of operation, same geo-code process except in this case we retrieved the hours of operation.

They found a dramatic increase in the productivity of their in-store personnel because now those personnel could concentrate on spending time with customers in the store.  The side effect of that is they sell more batteries.

Rod Ullens (Voxbone), who reported business growing at 15% per month:

At some point, they [cloud based services such as VoiceSage and IfByPhone] need to reach the PSTN.  Most of them actually need a telephone number to be activated.  The bigger they get, the bigger we get.  That’s already one reason.  It’s not necessarily because of us, but because of our customers that have services that are interesting, and we grow with them.

If you look at the way numbers were used in the past, where you had a telephone number that was just linked to a physical location, that’s all you can do with it.  The cost to dial such a number is pretty expensive.  What we’ve done is to just completely take away the geographical link.  Now a number is just a software-based identifier that people can use to call you on.  It’s very flexible.  You can just build up a service.

First of all, that service can be completely Internet based.  You can just use telephone numbers from Voxbone to make it reachable from traditional phone networks, from mobile phones and so on.  Basically, you can be a company and have a virtual presence in a lot of countries.  From day one, you can start a service provider, in forty-five countries.  I think that’s one major reason why we’ve grown, especially now.

Jonathan Christensen (GM Audio and Video Platforms, Skype), in response to Lee’s question: “What do you think is driving these minutes?  Is it businesses using Skype, for a change, in order to save money, for example?”

We’re seeing two things.  One is just consumer migration to value; people want to avoid long distance, but we also see in the consumer space a network effect around your friends being there, the quality being great, it being convenient and easy.  We have a large constituency of people where it is the convenience, free, and easy factor.

On the business side, Gartner, for example, recently said they kind of backed off their position that Skype is dangerous, evil, and will introduce Trojans into your network, and so on.  We hear; we have a bunch of case studies and we hear more and more from corporate IT, these commandments to their workforce saying, “When you’re travelling, when you’re making long distance calls, when you’re going to be faced with insane roaming charges, please try to use Skype.  It works, it’s easy, you can download it, it’s free”.  We are seeing acceleration in that sector, as well.

These are snippets from the discussion; Lee has transcribed the entire session in a eComm 2009 blog post.

Note that while all the participants in this call will be presenting, Jonathan Christensen will be delivering a keynote presentation: “Codec Evolution and Industry Proposal” along with a Skype announcement.

Bottom line: if you’re looking for value in communications services that drive business decisions, if you want to be a player in the emerging communications space, eComm 2009 provides the best opportunity to get a three day education in how the Voice 2.0 world will evolve. It’s an opportunity to network with the thinkers and business leaders who will be providing services for that market space. That’s why I’ve convinced a friend who is a 34-year veteran in the Canadian telecomm market to come; he wants his new consultancy to have relevance going forward.

Register here; enter “one touch” to get a 20% discount. Speakers. Schedule.

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• SILK: Skype’s New Audio Codec Sets New Performance Standards for Voice Conversations (voiceontheweb.com)
• Unexpected iNum Adds To DID (stuffem.wordpress.com)

OnState’s Virtual PBX incorporates Skype as a contributor to lower cost, yet more productive, small business communications management activities.

A mainstay for communications in any office with at least a few employees is the need to accept incoming calls, determine who is calling, what is their general need and getting the call to the right employee. In the interest of effective and productive customer and supplier relations, calls need an automated way to reach sales personnel, customer care, accounting  or technical support or “the boss”. Preferably this call management should be handled without any human intervention; over the past twenty or more years this has resulted in the evolution of increasingly effective Private Branch Exchange (“PBX”) offerings from telecomm equipment suppliers. And it traditionally required a reasonably demanding capital expense, from $15,000 up.

The basic functions of a PBX include:

• Receiving and answering a call from an external caller
• Offering a menu of options to determine to whom the call should be connected
• Transferring the call in response to answers provided either by entering alphanumeric or dialpad information or by using speech recognition.
• Accepting, recording and managing voice mails if nobody is available to take a call
• Ability to make a subsequent call transfer if deemed necessary

However, IP-based communications technology along with web 2.0 tools provide opportunities for enhancing the PBX to build more productive and effective business processes when it comes to managing relationships with both suppliers and customers. For instance:

• An individual agent portal for overall conversation management
• Intelligent call queuing would permit an “occupied” employee to either put a caller into a queue for answering when available or transfer a caller to another employee with the skills to handle the call
• Chat sessions can be offered as either an alternative or complement to voice conversations
• Building a searchable call archive integrated into an email system such as GMail.
• Making call transfer destinations independent of the recipient’s geographical location, whether “in the office”, at a home office or out “on the road”.
• Reducing and minimizing the costs associated with various PBX services.

Building on its Call Center experience OnState has launched its Virtual PBX which provides all this functionality as well as:

• Receives calls via Skype, SkypeIn as well as Local DID numbers and toll free numbers in over 20 countries
• Call transfer to employees, agents and other designated recipients on their Skype-enabled PC, landline phones or mobile independent of geographical location
• An extension-based agent/employee/representative portal for managing incoming calls, including call waiting notification, queuing and redirection
• Integration into GMail, Zimbra and Salesforce.com

A few weeks ago, OnState CEO Pat Kelly was our guest on a SquawkBox conference call where he provided more details about OnState’s Virtual PBX, including a sharable slide show presentation accessible as a Google document.

Bottom line; for as little as $15 per month per seat and no capital investment, small to medium enterprises and organizations as well can establish an enhanced PBX capability to facilitate both more productive business processes as well as more cost effective communications.

Definitely a business model disrupter.

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With both VoiceCon and Under The Radar events in the Bay Area last week, there were lots of announcements in the Voice 2.0 communications space; I wrote up some GigaOm and Web Worker Daily Posts to cover a few of them:

On Tuesday Voxbone announced the launch of their iNum Service. Basically it provides a means to have a universal worldwide “local” number that can be accessed through the recently accredited (by the ITU) +883 country code. Last Tuesday I hosted a SquawkBox conference call with Voxbone CEO Rod Ullens; a post on GigaOm with more details talks about Geography Is Dead – Thank VoIP. Two other excellent “Voxeo Talks” posts from Dan York on this topic (Voxeo is a Voxbone iNum Service Provider Partner):

• How to get an iNum – a “global phone number”
• iNum and “global phone numbers: a video interview with Voxbone CEO Rod Ullens.

A heads up on using iNum; access from Skype to a +883 number is considered a SkypeOut call requiring SkypeOut credits.It’s not a “country” covered under Skype’s Universal Calling Plans; check out the various alternative means to access iNum numbers here.

The following day iotum announced the official launch of their Calliflower conference call service incorporating premium options for businesses that see its benefits for more interactive voice conferencing through the Calliflower call portal. Document sharing and a much wider range of access points, including iNum access were amongst the new features. And they announced an iPhone application for accessing Calliflower calls. More details can be found in my Web Worker Daily Post: Calliflower: A Complete Conference Calling Service.

Finally, in doing some checking out of a new service, I encountered an Automated Attendant that wanted me to enter a person’s last name in order to locate that person in the host business’s extension directory. But that presents a bit of a problem when you have a BlackBerry QWERTY keyboard and you want to generate the tones where 2–> “A, B or C”, etc. But the RIM people think of everything; there is a relatively simple solution. Find out the answer over at Web Worker Daily in “Entering ‘Last Name’ From a BlackBerry”.

Tags: Voxbone, iNum, iotum, Calliflower, Research in Motion, BlackBerry, Dan York, Voxeo

OnState Communications hosts business communications services that facilitate customer relationship management and enterprise marketing activities. OnState Call Center for Skype allows even the smallest business to operate a call center with geographically disbursed agents. OnState Unified Communications provides complete business real time communications management by extending the call center back office functionality to include conversation recording and archiving as well as messaging activities such as email and voice mail.

Customer conversations, whether through Skype or the legacy PSTN, may be initiated from a website with click-to-call and click-to-chat buttons, toll free numbers or direct inward dialing (DID) numbers. All back office agent connectivity is handled via Skype to minimize costs.

OnState is a one-stop supplier whose services include setting up not only their own services but also complementary services such as management of Skype accounts and Skype hardware acquisition.

Summary from Supplier: OnState’s founding and management team have pioneered communications solutions that drive customer service and empower business users – so they are aptly named the call center guys. Through highly successful careers with industry giants such as Cisco Systems, GeoTel Communications, and Nortel, they hold scores of industry patents for applications that you may be using right now including: Automatic Call Distributors (ACD); Intelligent Call Routing; Network Call Routing; Computer Telephony Integration (CTI); Voice Response Units (VRU); Customer Relationship Management (CRM); and Quality Assurance and Employee Performance Management.

Always at the forefront of business communications tools that directly serve people, the OnState team is redefining the traditional call center paradigm. They deliver a solution that exploits the convergence of advanced Internet, voice and networking technologies to create value-driven collaborative environments – at the lowest cost possible anytime, anywhere.

Website: www.on-state.com

Products and Services:

• OnState Call Center for Skype
• OnState Unified Communications